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Search Engine Optimisation (SEO)Diploma Course

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If your website is the address of your building, proper search engine optimisation (SEO) is like a good map helping users find that building. Learn SEO online with us and help people to find your website easier and faster.

This SEO course covers everything you need to know about search engine optimisation. You'll learn about guidelines, search engine functionality and ranking, keywords, and good practices. Explore healthy link practices, optimisation for alternative search types, metrics, and international SEO.
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Course overview:

Certified

Accredited

10 Modules

Study Group Access

Earn reward points

What Will You Learn?

If your website is the address of your building, proper search engine optimisation (SEO) is like a good map helping users find that building. Learn SEO online with us and help people to find your website easier and faster.

This SEO course covers everything you need to know about search engine optimisation. You'll learn about guidelines, search engine functionality and ranking, keywords, and good practices. Explore healthy link practices, optimisation for alternative search types, metrics, and international SEO.

The Search Engine Optimisation SEO Course will be of great benefit to anyone who owns or is building a website for business or personal use. You may also be working within web design and development (or planning to) or looking to start a career in this field.

Suitable for absolute beginners, this course allows you to gain a complete overview of search engine optimisation. The information within the course ensures you have the tools to improve search engine ranking and optimisation. Discover the basics of how to drive valuable traffic to a website, whilst avoiding potential pitfalls.

  • Introduction
  • Part 1: Introduction to SEO
  • Part 2: Webmaster Guidelines
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 1 Assessment
  • Part 1: Introduction
  • Part 2: Indexing
  • Part 3: Ranking
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 2 Assessment
  • Part 1: Introduction
  • Part 2: Google Ranking Determination
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 3 Assessment
  • Part 1: Introduction
  • Part 2: Search Volume
  • Part 3: Formatting for Searcher Intent
  • Part 4: Keyword Tools
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 4 Assessment
  • Part 1: Introduction
  • Part 2: Good SEO
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 5 Assessment
  • Part 1: Introduction
  • Part 2: Search Engines and Websites
  • Part 3: Users and Websites
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 6 Assessment
  • Part 1: Voice Searching
  • Part 2: Images
  • Part 3: Local Searches for Businesses
  • Part 4: Video
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 8 Assessment
  • Part 1: Introduction to Tracking SEO Performance
  • Part 2: Google Analytics Offerings
  • Part 3: SEO Website Audits
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Module 9 Assessment
  • Part 1: Introduction
  • Module 10 Assessment
  • Part 2: Successful International SEO
  • Part 3: Working with Google
  • Test Your Knowledge
  • Key Learning Points Exercise
  • Conclusion
  • Module 10 Assessment
QLS
CPD

The Search Engine Optimisation (SEO) Diploma Course will take up to 150 hours to complete, working from home. There is no time limit for completing this course; it can be studied in your own time at your own pace.

This is a Level 3 course and will give you 150 CPD (Continued Professional Development) points.

Upon completion of your course assessments, you receive 2 certificates. A certificate from the Centre of Excellence and a CPD certificate displaying the number of CPD points earned from the course.

This course is endorsed by the Quality Licence Scheme. Therefore, upon successful completion of this course, learners can also receive a certificate of achievement from Quality Licence Scheme and a Learner Unit Summary, which lists the details of all the units the learner has completed as part of the course. (This certificate is optional and costs an additional £25).

The Quality Licence Scheme is part of the Skills and Education Group, a charitable organisation that unites education and skills-orientated organisations that share similar values and objectives. With more than 100 years of collective experience, the Skills and Education Group’s strategic partnerships create opportunities to inform, influence and represent the wider education and skills sector.

The Skills and Education Group also includes two nationally recognised awarding organisations; Skills and Education Group Awards and Skills and Education Group Access. Through their awarding organisations they have developed a reputation for providing high-quality qualifications and assessments for the education and skills sector. They are committed to helping employers, organisations and learners cultivate the relevant skills for learning, skills for employment, and skills for life.

Their knowledge and experience of working within the awarding sector enables them to work with training providers, through the Quality Licence Scheme, to help them develop high-quality courses and/or training programmes for the non-regulated market.

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FAQs

There is no time limit for completing your course it can be studied in your own time at your own pace.
All of our courses vary in length but most of our courses will take you between 50 - 250 hours to complete. The length of this course can be found in the Accreditations section above.
Once purchased your course is located in your Learning Centre on our website. Please log in using the same email address that you used when you purchased your course.
You can purchase a printed copy of your course materials at the checkout or from within your Learning Centre at any time after purchasing your course.
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The course modules are in-depth & easy to read/understand. Prior to carrying out the assessment you are able to consolidate your learning by completing the test your knowledge & bullet pointing the learning objectives. Further to this, once you have completed each assessment you receive feedback, and you receive feedback once you complete the course.

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